A push notification is a type of mobile or desktop notification that appears on a user's screen even if they are not actively using an app or website. These notifications are delivered directly to the user's device and may include messages notifications or updates from an app or website. Push notifications are commonly used.
By companies and organizations to engage with their users promote their products or services and increase user retention. They can be used to provide users with important information such as news updates mobile app designs service event reminders or promotions. In addition push notifications can be personalized for specific users based on their preferences or behavior.
There are two main types of push notifications browser push notifications and mobile app push notifications. Browser push notifications are delivered through the user's web browser and may be sent from a website. These notifications may include text images or other types of media and may be configured to include links to specific pages or products.